Save £160.00!

West Midlands, England – November 8-10, 2019

£1,227.00 £1,067.00

Lead Instructor: Jason Marshall, Master SFG

**Save £160 and pay only £1067 if you register by September 23, 2019
Registration price is £1227 between September 24, 2019 & November 1, 2019

Jason Marshall, Master SFG

Accommodation is available on site, but is in high demand, so we recommend booking early. Details are included in your registration confirmation email.

0830-1800 Friday*
0830-1800 Saturday
0830-1600 Sunday
*check-in begins at 0700 on Friday

Email with any questions.


You put in the time and effort to earn your StrongFirst Instructor status; don’t let it slip away!

Renew your certified StrongFirst Barbell Instructor credentials at this event. Testing will be completed during the weekend. *Must hold a current certification to be eligible.

Be ready. Be up to date. Be StrongFirst.

The three events are a strict military press, a strict tactical pullup, and a pistol. Men lift a 48kg kettlebell to become Beast Tamers. Women earn their Iron Maiden title with 24kg.

Many strong people are able to complete one of the events. Some can do two. But the ability to do all three is rare, as the three lifts favor different body types. A man or woman who has completed the challenge is one dangerous individual.

Do you have what it takes?

SIGN UP TO ATTEMPT THE CHALLENGE! Open to student candidates attending this Cert weekend, and current StrongFirst Certified-Instructors who wish to attempt the challenge. Instructors: please register so we know to expect you. Visit our ACHIEVE webpage for more Beast Tamer and Iron Maiden Challenge details.

Why attend SFL

  • Principles. Like all of our Certifications, the SFL is principle based. The same principles from our SFG and SFB Curriculum apply here. The system remains the same. The tool is now the barbell.
  • Strength. This Certification will make you a stronger person, not only in your barbell lifts, but in your other lifts and endeavors as well.
  • Education. If you are or aspire to be a true strength coach, the SFL is a fundamental credential. The essential rules and nuances of technique, safety, and programming with the barbell are delivered during this intensive three-day hands-on event. Even if you are not a strength coach, the techniques will help you become a stronger athlete all around.
  • Focus. Like all of our Certifications and Courses, the SFL is also both narrow and deep. We feel it’s better to take a deep dive on a few lifts, the most important lifts, in order to build you into better strength professionals.
  • Scalability. Contrary to popular belief, the barbell can be used by nearly anyone. Members of the StrongFirst community send us stories of their success with barbell training in spite of age, injury, or other issues. The barbell is a great tool, available at almost all gyms. In this Certification, you will learn how to scale and progress appropriately.
  • Programming. You will receive an education in programming that will serve you well in all areas of your training and your teaching of others. The sophistication, applicability, and effectiveness of the StrongFirst programming taught at the SFL Certification is the most commonly marveled-at component to the weekend.
  • Grow your business. Bench, squat, and deadlift. They are performed in gyms all over the world. Develop an expert eye in addition to a clear understanding of strength optimization and safety in execution. Become a more in-demand strength professional in your area.
  • Challenge yourself. As with our other Certifications, you cannot purchase this qualification. You will need to prepare in order to pass this Certification and earn the title of StrongFirst Lifter (SFL).

Requirements SFL

SFL is a highly-demanding certification, mentally and physically. 25-30% failure rate is typical. Because our SFL Instructors meet the highest standard in the industry, you should expect to be challenged and tested. Do not take your preparation lightly. Click to see SFL certification requirement details.

Cancellation and Refund Policy

Certification registration fees are non-refundable.

Should StrongFirst GB allow the cancellation of a registration due to an extreme circumstance, the registrant will receive a refund of the registration paid less a £199 administrative/processing fee, if requested 2 calendar months or more prior to the scheduled certification. Discretionary refunds granted within 2 calendar months of the event date will be subject to £299 administrative/processing fee.

Requests to change registration from one scheduled certification to another must be made to StrongFirst GB by e-mail at at least 2 calendar months before the certification date, and are subject to a £99 rescheduling fee. Requests made less than 2 calendar months before the certification date will be subject to £199 rescheduling fee.

Registrants may transfer their certification registration to another person for no fee if request is made at least 21-days prior to the scheduled certification.

Installment Payment Plan


***instalment plan only available until 21 April 2019***

If you register before 21 April 2019 you can either pay in full or decide to pay three instalments of £299. The second instalment must be paid by 10 June & the final instalment must be received by 8 September, 2019. Payment instructions will be emailed with your registration confirmation.

You will be responsible for making the instalment payments online by the dates specified until your account is paid in full.

If any of the instalments are not received on time, your registration will be forfeited. Cancellation policy applies.

Please contact if you have any questions.

*Discount codes cannot be applied with Payment Plan option.

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