About Pavel Tsatsouline, Founder and CEO

Pavel Tsatsouline introduced the Russian kettlebell to the West in 1998 and started the kettlebell revolution. A former Soviet Special Forces physical training instructor, Pavel became a Subject Matter Expert to the elite of US military and law enforcement, including the Marine Corps, the Secret Service, and the Navy SEALs. His training system has been […]

Books by Pavel

This page lists books by Pavel Tsatsouline sold through Amazon. KettlebellsKettlebells

Kettlebell Axe

High Speed, Low Drag Alternative to HIIT

Pavel Tsatsouline

Build yourself into a Ferrari with Prius mileage.

Discover a method that makes the impossible come true.

Born decades ago, in a country that no longer exists, AXE used to be the exclusive domain of Soviet athletic elites. At last, it is here to take you to the next level in your sport of choice—or simply get you in the best shape of your life, and maybe even add years to it.

  • Build muscle
  • Boost power
  • Lose fat
  • Multiply work capacity
  • Burst with energy

The “A” in “AXE” stands for “aerobic.”

The “X” refers to type IIX fast muscle fibers.

“E” is for “exercise.”

AXE will install aerobic power infrastructure in your fast fibers.

While simultaneously making these fibers bigger and more powerful—the ancient conflict between strength and endurance finally resolved.

With AXE, you will sprint faster and hit harder—over and over—while producing less soul- and performance-crushing lactic acid.

Improve your health and boost your energy. A friend of the author, a military and federal law enforcement veteran who lived at the tip of the spear for four decades and has the mileage to show for it, said after starting AXE: “I feel 15–20 years younger.”

A Kettlebell Axe training session feels like a lumberjack’s labor: powerful, unrushed, relentless.

StrongFirst applied AXE to our go-to exercise, the kettlebell swing, and developed a bulletproof progression. Follow it two or three times a week and be unstoppable.

Do it as standalone training—just add your favorite upper body work—or combine it with almost any athletic training.
(Note: The AXE swing protocol is not for beginners and this book does not teach kettlebell skills. Start with Kettlebell Simple & Sinister.)

Upgrade Your “Plumbing” to Boost Your Endurance and Fat Loss

By Pavel Tsatsouline As you recall from the previous article and video, you have only so much blood to go around and during intense endurance exercise it must be redistributed: more to the hardest working muscles and less everywhere else. You can train your body to direct more blood into the muscles of your choice. […]

How to Navigate the Strong Endurance Universe

Strong Endurance™ is our umbrella term for all anti-glycolytic training methods. Anti-glycolytic training is “anti-HIIT” that trains you to produce less lactic acid instead of tolerating more of it. AGT is used by many Eastern European national teams in a variety of sports: judo, cross country skiing, rowing, full contact karate… Broadly, there are three […]